You may have seen commercials for companies offering to revamp your social media pages, increase likes/visits to your page, and improve your Google ranking. At first (or even second) glance, it sounds great: you don’t have to think about your social media strategy and you don’t have to go through all the hassle of creating[…]
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SEO vs. Content Optimization: Who’s the Winner?
Marketing, SEO and Content Optimization, Technology May 19, 2014
If you’ve spent much time researching the best ways to get your website seen by the right audience, you’ve probably come across the term “search engine optimization” (SEO). The idea has been around for decades. Businesses and individuals use SEO to rank higher on the search results pages on sites like Yahoo!, Google, and Bing.[…]